Find the customer and problem
Compare possible segments, clarify the pain, and choose the riskiest assumption for customer discovery.
Use the startup stage and resources you actually have. SI helps you test a smaller commitment before making a larger one.
Compare possible segments, clarify the pain, and choose the riskiest assumption for customer discovery.
Review what interviews and pilots support. Distinguish interest from purchasing evidence and define a small test.
Work through a focused offer, reachable sales channel, delivery capacity and contribution economics.
Review recorded results, retention, acquisition assumptions and operational constraints before expanding.
Describe a trigger, inputs, output, approvals and failure recovery. SI separates a proposed workflow from integrations that are available today.
Bring a reported experiment outcome back to SI. Ask what changed, what remains uncertain and which next step fits the goal.
Link a ready recommendation to work. Attest communication history, prepare the exact draft, approve, revalidate and dispatch once with a configured mail provider. Record payments separately from sales stages and avoid attributing revenue without evidence.